Reuters and Pluck Join Efforts
Reuters news service announced they put a financial stake into Pluck to assist them in distributed blogs worldwide as part of it’s “new media strategy”.
Reuters has invested $7 million in the Austin, Texas-based company in return for an undisclosed ownership stake, Pluck Co-founder and Chief Executive Dave Panos said.
Pluck operates the world’s biggest blog syndication network, called BlogBurst, which connects newspapers and other media sites to 2,800 selected blogs, helping traditional media supplement their journalism with blog viewpoints.
This is a great idea for Reuters and as more and more mainstream news and opinions is distributed through blogs, I feel that more and more grandfather news agencies will begin partnering and buying companies like Pluck or others that can assist them in spreading and controlling more of the dynamic distribution of information in this “new media” world we’re living.
I’m a little surprised though, I had though I read somewhere that Pluck was one of the latest Web 2.0 type of companies to go down the proverbial “tubes”.
Source: Reuters takes stake in Pluck, to syndicate blogs
POSTED IN: Blogging, Business, Emerging Earth, Media, News, Web 2.0
1 opinion for Reuters and Pluck Join Efforts
Eric Newman
Nov 15, 2006 at 3:37 am
Just to clarify, Pluck is shutting down its consumer RSS reader product, not our publisher business. Two years ago we started focusing on the Publisher & Media space and as that business has boomed we can no longer give the RSS readers the focus they need.
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